How are you doing in your career as a real estate agent? Are you selling too much and pleasing your customers? One of the secrets of good sales is good service like park view city, which is related not only to treating well but also to serving with professionalism and being a hard-working broker.
Here are 7 service techniques you should use in the real estate market!
1. Be considerate
Every customer likes attention. So, ask your name before starting the negotiation, so you can call him by name throughout the conversation. Paying attention also means listening to what he has to say, answering his questions and meeting his needs, as much as possible.
Many brokers pay attention to the consumer until the deal is completed; afterward, they simply “wash their hands”, without even thanking the customer. They are, in fact, bad professionals.
2. Serve with pleasure
It is important that the broker learns to like what he does. Thus, you will be able to serve the customer with pleasure and disposition, which will certainly attract your attention. The good broker feels motivated to face the challenge of solving his clients’ problems.
The well-served client will be able to come back to you for other businesses and will also advertise your services.
3. Be cordial
Another characteristic of a good broker is cordiality. He needs to serve any client well, regardless of age, sex, social status, religion. So it is important that he go beyond his prejudices against color, the client’s sexual options, the way he dresses and other things.
Don’t be put off by a first bad impression that the customer may cause. Often, he can be an excellent customer. Regardless of anything, be cordial and try to avoid strife.
Use expressions like “good morning”, “good afternoon”, “how are you”, “goodbye”, “please”, “thank you” and so on.
4. Offer possibilities
It is always good to guide and offer possibilities, giving suggestions and respecting the profile of your client. If you do not know how to answer his questions, ask a colleague or take charge of giving an opinion at another time – avoid giving wrong or dubious information.
In the case of financing, for example, try to suggest the best conditions, institutions and interest rates. He will be grateful and happy to do business with you at other times.
5. Show security
Showing security is an indispensable requirement in any professional. He needs to be sure of what he says, maintaining proper posture and firmness in his voice. Your security will inspire confidence in the customer, who will, little by little, feel more comfortable in front of you and will be more inclined to make a deal.
However, do not invent things to convey the idea of security. Know how to recognize your limits honestly and be prepared to deal with the public.
6. Study and get to know the customer
It is more difficult to serve the customer when you do not know what he really wants. Therefore, it is important that you are aware of the causes that led the consumer to seek you out. The profiles of people looking for properties can be very varied – hence the need for personalized service.
Always research and try to build personas, that is, figures representing the preferences and needs of consumers. Although it is not very easy, try to put yourself in the customer’s shoes and think like him. Thus, you will be able to serve you more efficiently and accurately.
7. Stay on top of some general tips
Anyway, stay tuned to these general tips to captivate your customer:
- Always introduce yourself, saying your name and how you usually work;
- Be sincere, always speak the truth;
- Do not give orders;
- Avoid very technical terms;
- Offer creative solutions;
- Learn how to deal with setbacks and complaints.